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Stakeholder Demo

The stakeholder demo is not just a routine presentation but a fundamental principle in digital project management. By providing transparency, fostering collaboration, and facilitating feedback, it plays a pivotal role in ensuring that digital projects remain aligned with stakeholder expectations and ultimately achieve success.

Stakeholder Demo

A stakeholder demo, often part of Agile project management, is a practice where project teams present their work to relevant stakeholders, such as partners, business lines, experts or project sponsors, at specific intervals during a project's lifecycle. The primary aim is to solicit feedback, showcase progress, and ensure that the project aligns with stakeholders' expectations.



Key Components of a Stakeholder Demo:

  1. Showcasing Progress: The project team demonstrates what has been accomplished since the previous demo, including completed features, functionalities, or user stories.

  2. Feedback Gathering: Stakeholders are encouraged to provide feedback on the demonstrated work, highlighting areas of satisfaction and concern.

  3. Alignment and Collaboration: Stakeholder demos foster alignment between the project team and stakeholders. They encourage collaboration, communication, and a shared understanding of project goals.


Significance of Stakeholder Demos:

  1. Transparency: Stakeholder demos create transparency by providing a clear view of project progress. They enable stakeholders to see the tangible results of their investment.

  2. Feedback Loop: Regular demos establish an essential feedback loop, allowing stakeholders to voice their opinions and concerns. This feedback is crucial for making adjustments and ensuring that the project remains on track.

  3. Risk Mitigation: Identifying and addressing issues early on reduces the risk of costly errors or misunderstandings later in the project.

  4. Quality Assurance: Stakeholder demos contribute to the overall quality of the project by allowing stakeholders to assess work against their expectations and requirements.


How to Conduct an Effective Stakeholder Demo:

  1. Set Clear Objectives: Define the purpose of the demo and what stakeholders should focus on during the presentation.

  2. Prepare in Advance: The project team should thoroughly prepare the demonstration, ensuring that everything is ready to be showcased.

  3. Invite Key Stakeholders: Ensure that relevant stakeholders are invited to the demo. It may involve partners, business lines, project sponsors, or other individuals with a vested interest in the project's success.

  4. Encourage Feedback: Actively encourage stakeholders to provide feedback. Create an open and constructive atmosphere that welcomes input.

  5. Document Feedback: Carefully document the feedback provided by stakeholders. This documentation will be valuable for making necessary adjustments.

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Julien Dreher

Coach Digital Product

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